Recruiting at scale with Pophouse and Tengai

In this full-bodied case study, we’re going to explore how Pophouse implemented Tengai in their high volume recruitment process.

Being ahead of the game has always been a natural position for Pophouse Entertainment. Their investment in the new digital culture centre, Space, is no exception. Pophouse breathes innovation, future, and a modern lifestyle. Which, of course, includes a recruitment process that follow sin the same spirit. As part of automating the selection of the heavy load of applicants with maintained quality and making sure all applicants get treated objectively and fairly, their choice landed on digital interviews with Tengai.

To make sure the Pophouse process ran smoothly, Tengai also partnered up with the innovative ATS Teamtailor so Pophouse applicants received extraordinary treatment. With Teamtailor’s high focus on user design, candidates, and user experience, it was an easy choice to integrate Tengai.


For Pophouse, recruiting is an ongoing process, and so far they can see positive results on the speed of time-to-hire and quality-of-hire.

70 %

Of candididates during the process would recommend using Tengai.

70 %

Of candidates had a good or really good experience of Tengai.


was saved by Pophouse using Tengai in the process.

280.000 SEK

was saved by Pophouse through time savings

Pophouse opens the doors to a new era of meeting places – Space.

Space is a centre for digital culture in the heart of Stockholm. A physical meeting place for the digital generation. Here, some of the most important ingredients in digital culture are combined – gaming, music, content creation, and digital know-how, all under one roof. An inclusive house where people can meet, collaborate and create together. A community where new formations and business ideas take off. 

Pophouse aim is to scale its recruitment fast. But the process also had to be fun, candidate-driven, objective, and free from bias. Their choice therefore landed on Tengai digital interviews. With the digital and innovative product from Tengai, Pophouse could offer all their applicants a fun, interactive, and innovative start to their process. Completely remotely and get valuable data as a result, without the risk of biased judgment.

Tengai functionality in Teamtailor

As part of the Tengai product road map, integration with innovative ATS’s has been a priority. So by partnering up with attractive recruitment tools, Tengai can contribute to an innovative and functional ecosystem for recruiters. Teamtailor is one of Sweden’s fastest growing companies and is covering recruitment operations for several thousand mid-size companies globally. With their high focus on candidates and user experience, it was the obvious choice for integrating Tengai.

What the integration means for Teamtailor-users like Pophouse, is the option to use Tengai as a screening trigger within the Teamtailor funnel. The trigger automatically pushes information to the candidate by using email and SMS services in Teamtailor. From there, applicants can use the Tengai self-service portal to schedule and handle their interviews. During the interview, candidates are asked behavioural questions, both as statements and open-ended questions. Directly after the interview, recruiter gets an indicator score of the candidate’s personality. This helps the recruiter to understand their potential for the next step of the funnel, where it’s possible to get deeper insight from the candidate’s answer to specific questions.

Candidate Experience

While the candidate experience is critical for any hiring process. It is especially crucial in high volume processes with a lot of applicants. Pophouse put a lot of effort into building their employer brand and the importance of leaving all candidates with a lasting and positive impression. By using Tengai in the process, Pophouse was able to show their work with inclusion by welcoming more applicants into the second stage of the process, giving them the opportunity to show their skills early on. The overall process has resulted in great feedback from the candidate perspective.

“It was good not to have preconceived opinions about age and gender”

“It was nice to have an interview free from stress”

“Very smooth, and I felt comfortable”

“It was both a nicer and very different experience”

“It was actually really fun”